“Hey Lexi, I noticed when the doctor handed off the last patient to you, you gave me dagger eyes.” Connie asked, “What was that about?” “The doctors never print patient rx’s.” Lexi sighed, “Since ...

The report combines transaction data, retail location data, and surveys to provide insights across key optical categories.

(PRESS RELEASE) Maui Jimand 2024 Olympic gold winner in women’s golf Lydia Ko announce an exciting two-year partnership. As ...

I WAS RECENTLY AT a dental conference and heard the saying “A goal not written down is just a wish.” It’s a fitting sentiment as we roll into 2025 with goal setting in mind. The dental industry is way ...

The first Kendra Scott eyewear collection, featuring new sun and optical styles, will be available in the U.S. starting ...

(PRESS RELEASE) ALEXANDRIA, VA — The Vision Council released Consumer inSights Q4 2024, a new report examining the views and ...

Sanavia, a seasoned executive in luxury eyewear, brings expertise in brand building, market expansion, and growth.

The University of Waterloo is currently home to the only English-language school of optometry in Canada. There is a ...

With 165,000 monthly brand searches and an owned social score of 34,323, Ray-Ban has been revealed as the most prominent ...

INVENTORY Sales reps should have year-end numbers by now showing how well each of their frame lines performed in 2024 after returns and other factors. Ask for the highlights of their data. With ...

Many opticals allow poor sellers to linger, accumulate, and unknowingly take up a large percentage of their inventory. Here’s what to do instead.

The report highlights excitement around AI but notes providers still value virtual scribes for certain specialties or ...