Prices for the most sought-after used watch models from top Swiss brands Rolex, Patek Philippe and Audemars Piguet fell again in 2024, hitting fresh three-year lows.
(Bloomberg) -- Rolex SA, the biggest luxury Swiss watch brand, raised prices on some of its most popular models after gold values surged in 2024. The Geneva-based company, controlled by a Swiss ...
Prices paid for the holy trinity of Swiss watches — Rolex, Patek Philippe, and Audemars Piguet — fell 4.9%, 6.5%, and 7.4%, respectively. This follows a rough 2023 when Rolex prices fell 8.2%.
Rolex has been earning accolades since 1910, when one of its wristwatches earned the Swiss Certificate of Chronometric Precision from the Official Watch Rating Centre in Bienne. Launched in 1967 ...