Luxury watch maker Omega collaborated with sister brand Swatch to come up with the Bioceramic MoonSwatch. The first 11 MoonSwatch were released in 2022 and named after the planets in our solar system.
The runaway success of Swatch/Omega’s cheap and cheerful plastic MoonSwatches suggested it could be sitting on goldmine. (‘Could Tag Heuer hold the next MoonSwatch in its Archives?’, ...