From the court to the curb, New Balance’s T500 has been a footwear classic ever since it was first introduced back in 1982.

Earlier this week, New Balance dropped its 2025 Australian Open Collection, and Gauff's shoes maintained that aesthetic. The ...

Tennis demands shoes that are durable, supportive, and built for quick movements on the court. Whether you're a baseline grinder, an advanced player seeking to ...

Earlier today, World No.3 Coco Gauff shared pictures of the tennis shoes she plans to wear in the United Cup. Gauff debuted her second signature New Balance tennis shoe last season. On Christmas Eve, ...

pushing forward tennis balls and programs in one hand and a Sharpie in the other. What 19-year-old Coco Gauff has started seeing is her signature New Balance shoe serving as the canvas for her ...

Bowen, H. Kent, Robert S. Huckman, and Carin-Isabel Knoop. "New Balance Athletic Shoe, Inc." Harvard Business School Case 606-094, April 2006. (Revised June 2008.) ...

In its second year as the tournament’s official performance apparel and footwear partner, New Balance is channeling the great Aussie outdoors on and off the court.

Jamie Foy's first collaboration with New Balance, the NB Numeric Jamie Foy 306 offers a versatile take on the classic skating shoe, making it more breathable and comfortable. Originally retailing for ...