Luckin Coffee filed for bankruptcy protection in the U.S. in 2021, but it took just a few years to recover and even dethrone Starbucks as China’s leading coffee chain. Luckin Coffee ...
The app also features a user-friendly interface for browsing the menu and customising drinks. In conversations with MARKETING-INTERACTIVE, a spokesperson for Luckin Coffee said, "We want to ...
The debut of Luckin Coffee, which bills itself as the "Starbucks of China" for having the most number of outlets on the mainland, is a sign of things to come for Hong Kong's retail segment ...
Luckin Coffee needed premiumisation and volume to boost profitability, as its earlier ¥9.90 strategy squeezed profit margins. By Q2 2023, Luckin had opened 10,000 stores, giving it scale and advantage ...