I think Fujifilm needs to bring back compacts like the Fujifilm X30. Let me explain. Some photographers think full frame is ...

Photography has long been an amalgamation of art and science, a place where technology meets creativity head-on. In a world ...

In addition to being much larger than the Instax Mini Evo to accommodate the wider film stock, the new Instax Wide Evo ...

The new Fujifilm Instax Wide Evo is the second wide format camera in the Instax lineup, and the bigger sibling of the Instax ...

The best cheap full-frame camera for a higher budget is the Fujifilm X-H2. If you plan to capture videos as well as photos then it'll be worth splashing out a little on this device. The best ultra ...

SAVE $500 on selected Fujifilm GF zoom and prime lenses – including a portrait lens beast!

While its great, great, great, great-grandchild, the Fujifilm X-M5, has become the entry-level X camera of today, the X-M1 ...

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Lens Performance – The Fujinon Super EBC 23mm f/2 II fixed lens has a “35mm-equivalent” field of view similar to a 35mm lens on a full frame camera ... contrast. Fujifilm's EBC coatings ...

That ensures that everyone will be included in your memories and not just those who could squeeze into the frame. This is also one of Fujifilm’s smartest instant cameras to date. Just like the s ...

Fujifilm has announced details of its next camera – and it's not what you'd expect. The GFX Eterna is the first ever cinematography camera from the brand. It's been a busy time for Fujifilm.

Every issue is packed with photo tips, kit reviews and inspiration ...