At the start of 2024, Oracle was the largest external sponsor of a Formula 1 team. The American brand has been associated with Red Bull for many years, playing a major role in software in addition to ...
Singapore Airlines will continue its partnership with the pinnacle of motorsport, signing an extension as sponsor of the Formula 1 Singapore Grand Prix. The post Singapore Airlines renews sponsorship ...
Lewis Hamilton is waiting for the opportunity to show Ferrari what he can do in the car – having already shown his worth off-track. The seven-time world champion has caused a sensation ...
The Polish petroleum company Orlen having a worth of over $58 Billion was a major sponsor of the RB team since the 2023 season. The chassis showcased the company name in massive font on the rear wing.
Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Formula One is attracting a new wave of sponsorships from consumer brands, as the global racing series and ...