Rolex launched its certified pre-owned plan in late 2022 and has continued to expand the programme ever since. This has been ...

retailers like Watches of Switzerland, and even Rolex’s own certified pre-owned program (and its wholly owned retail subsidiary, Bucherer-Tourneau).

“I think that long term, it could result in greater demand for pre-owned Rolex watches as their value proposition becomes stronger,” he said. Rolex is celebrating the 100th anniversary of the ...

“We’ve observed that the pre-owned marketplace often experiences a 2-to-4-month lag before reflecting these price increases,” explains Paul Altieri, Founder & CEO of Bob’s Watches, a reseller ...

Before Christmas, you may have seen the results of the Subdial Big Watch Survey, which was conducted in partnership with WatchPro and Esquire. In it, some 2,500 respondents determined among other ...

This year, Rolex will beat Apple regarding watch sales by value. If a new “Sub” is less desirable to you than a vintage one but you have trust issues, there’s the Rolex Certified Pre-Owned program. It ...

Read on for the most hyped watches on Chrono24 in December.

Pre-loved Rolex watches are displayed at the Watchfinder outlet retail store at Bicester Village in Oxfordshire, UK, August 21, 2024. File Image/Reuters Paul Altieri, CEO of Bob’s Watches, a leading ...