Let’s be real: Rolex could price its steel watches a lot higher than it does. Demand continues to far outpace supply when it ...

The price of Rolex watches increased by up to 8% on January 1, as the price of gold continues to surge.

Rolex implemented its annual price hike on Jan. 1, which saw the tag on some white, yellow, and Everose gold watches in its ...

Rolex watches, which aren’t known for their affordability, are getting even more expensive this year with the soaring price ...

This is one such product. No one needs a solid gold dive watch capable of surviving depths down to 3,900 meters. But the fact that such a product was even created is a testament to Rolex’s ingenuity ...

Key information on the 2025 Rolex 24 at Daytona, which will be held Jan. 25-26 at Daytona International Speedway.

Amid gold's record-breaking 27% surge in 2024, Rolex SA increased prices on select luxury models, with precious metal ...

Rolex has a history of annual price hikes, with the increasing cost of gold being a major factor in its strategy. Just in ...

Rolex SA, the largest luxury Swiss watch brand, increased prices on some popular models due to surging gold values in 2024.

Rolex watches, which aren’t known for their affordability ... Another model, the GMT-Master in yellow gold, is priced at $43,300 on Rolex’s website, a nearly 7% increase.