Principal perfumer Fabrice Pellegrin tells Bazaar that he kept two elements of the maison’s brand DNA in mind within the fragrance. “The first element was this idea of red, which is the iconic color ...

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Developing best-selling fragrances is nothing new for Valentino. The luxury brand released its inaugural scent, Valentino di Valentino eau de toilette, in the late ’70s. It gained initial ...