LaMelo Ball, Puma and "Teenage Mutant Ninja Turtles" aren't quite making a sneaker for every single character from the ...

After his latest New Balance collaboration - an uncharacteristically subtle made-in-England 1500 sneaker - quietly surfaced ...

In a bold move that underscores its commitment to sports innovation, PUMA India has rebranded its signage to “PVMA” in honour ...

PUMA India has reportedly rebranded its signage to "PVMA" in its latest collaboration with two-time Olympic medalist and ...

PUMA has unveiled Studio48, a state-of-the-art creative hub at its headquarters in Herzogenaurach, Germany, marking a bold ...

MARKETING-INTERACTIVE readers, and welcome back to the weekly roundup. This week, the world witnessed PUMA India's head-turning billboard, AirAsia's bold collaboration with American Tourister and ...

PUMA’s limited-edition Avanti LS sneaker designed by Rihanna has gotten a release date: January 16. The redesign from the ...

German sportswear giants Adidas and Puma have both said they are seeking to reduce costs, including through possible job cuts, as they aim to bolster profits.

The rebranding of Puma to PVMA is more than just a change in name and logo. It represents the growth, values, and direction ...

Puma’s new collaboration with French designer Louis-Gabriel Nouchi finally has a release date. First seen at the designer’s ...