Luckin Coffee is already giving Starbucks a run for its money in China. Now, it’s hoping to take the fight for coffee drinkers to a new international market. The Chinese coffee giant opened two new ...
"Luckin Coffee is one of the great turnaround stories in Chinese business history," Shaun Rein, founder of China Market Research Group, told Financial Times. Years after getting delisted ...
Earlier this month, Starbucks also announced a deal with Chinese e-commerce giant Alibaba to expand its delivery services throughout the country. Meanwhile, Costa Coffee, the second-largest coffee ...
Luckin Coffee needed premiumisation and volume to boost profitability, as its earlier ¥9.90 strategy squeezed profit margins. By Q2 2023, Luckin had opened 10,000 stores, giving it scale and advantage ...