There are a lot of non-alcoholic drinks out there. We’re not talking juice or ginger beer. We’re talking non-alcoholic beverages like N/A vodka, N/A Cabernet Sauvignon, and N/A canned mocktails.
“If there’s an alternative to have the crisp and fresh taste from a typical Weihenstephan beer, but just as a non-alcoholic version, we want to do that.” Even at Oktoberfest — arguably the ...