经过多次庭审,中国最高人民法院最终在2016年驳回了迈克尔·乔丹的诉求。这不仅是因为乔丹体育确实并未在Logo上直接利用乔丹的肖像或篮球元素,还因为中国的法律体系更倾向于品牌在地市场的实际混淆程度。
The signature Jumpman logo on the Air Jordan 11 "Legend Blue" colorway. / Jordan Brand The Air Jordan 11 has been iconic since its debut in 1995. However, some colorways are far more significant ...