The word ‘Pata’ comes from the Sanskrit word ‘Patta’, meaning cloth and ‘Chitra’ refers to painting. In Patachitra, stories are painted as frames on long scrolls and the Patuas who paint Patas, gradually unfurl them while presenting the story through their songs. The songs are known as Pater Gaan. Patachitra is known for its bold colours, lines and strokes. Bengal Patachitra has received the Geographical Indications (GI) tag in 2018. The GI tag conveys an assurance of quality and distinctiveness