据知情人士透露，Lieberman的新职位——执行副总裁兼全球首席品牌官——将于11月4日开始生效，她将负责营销、产品开发、创意和数据分析与洞察。

据路透，星巴克聘请食品营销资深人士Tressie Lieberman担任其首席营销职位，这是新任首席执行官Brian Niccol一系列高管改组行动中的最新举措。 Lieberman和Niccol曾共同在Chipotle任职，后者一直担任首席执行官，直至今年8月被星巴克挖走，前者曾于2018年至2023年担任数字营销和外卖销售副总裁。Lieberman的新职位——执行副总裁兼全球首席品牌官——将于 ...

Starbucks has appointed Tressie Lieberman as its new global chief brand officer from 4 November 2024.

Just as he did in his early tenure with Chipotle, when he referred to the brand as “invisible,” new CEO Brian Niccol wants to ...

Tressie Lieberman, who has worked with Chipotle, Taco Bell and Pizza Hut, will oversee marketing for the coffee shop giant.

Starbucks has appointed Tressie Lieberman as the Chief Brand Officer, as per media reports. Prior to this, Tressie Lieberman ...

Starbucks announced Friday the appointment of former Chipotle marketing executive Tressie Lieberman as the Seattle-based ...

A few months after joining Starbucks as its new CEO, Brian Niccol has brought his first Chipotle alum over to the new ...

Starbucks (SBUX) has named a new head of global branding to help revive the struggling coffee chain. Tressie Lieberman will ...

Tressie Lieberman, executive vice president, global chief brand officer at Starbucks. (Starbucks Photo) Tressie Lieberman is ...

Tressie Lieberman joins the coffee chain as part of new CEO Brian Niccol’s marketing overhaul, which also includes a recent agency appointment.

Starbucks new CEO taps fellow Chipotle alum for top marketing role. Starbucks on Friday announced it hired food marketing ...