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MrWeb
1 天
MRC Thumbs Up for Nielsen's 'Big Data + Panel' Combo
In the US, the Media Rating Council (MRC) has accredited Nielsen's 'Big Data + Panel' national TV measurement system, which ...
MrWeb
1 天
Comscore Hires Head of Measurement
Comscore has appointed ad and media industry veteran Frank Friedman as its Chief Data and Analytics Officer and Head of ...
MrWeb
1 天
Former dentsu / Aegis Leader is New Kantar Sweden MD
Kantar has appointed former dentsu Switzerland and Merkle DACH CEO Patrik Gamryd to serve as Managing Director of its Swedish ...
MrWeb
1 天
$7m Funds for KM Platform Doti
Tel Aviv-based knowledge management platform Doti AI has raised $7 million in seed funding. Doti consolidates and integrates ...
MrWeb
1 天
PSB Insights Promotes Frank to CEO Role
In Washington, D.C., WPP-owned research and strategic consulting firm PSB Insights has promoted Christopher Frank to serve as ...
MrWeb
1 天
MediaBrain Adds Comscore's Hinnant to Board
Former Comscore CRO Carol Hinnant has joined the Board of Directors of media performance analytics specialist MediaBrain. MediaBrain co-founder and CEO states: 'Carol's multi-decade media career ...
MrWeb
2 天
OzTam CEO Halligan to Chair Charity Body UnLtd
In Australia, UnLtd, the charity body for the media, marketing and creative industries, has appointed OzTAM Chief Executive ...
MrWeb
2 天
Happy MR Podcast Finds New Home with QuestionPro
US-based online survey and research services / tech firm QuestionPro has acquired the Happy Market Research (HMR) podcast, ...
MrWeb
2 天
Asquith to Lead UK Industry Archive AMSR
UK-based industry charity and repository the Archive of Market and Social Research (AMSR) has appointed former BMRB / Kantar ...
MrWeb
2 天
Data-Driven Marketer SAMY Buys Content Lab
Madrid-based digital marketing group SAMY Alliance, the parent of British-based research firm Capture Intelligence, has ...
MrWeb
2 天
Cwick Rejoins Expanding Orchard
In Chicago, social media-based product and message testing firm Orchard has appointed Bryson Cwick as Business Development ...
MrWeb
2 天
Spring Launch for French Cross-Media Measures
French audience currency body Médiamétrie is to launch its cross-media video measurement system in the country in April, with ...
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