London-based ad tech and audience intelligence company MiQ has partnered with healthcare analytics company PurpleLab to ...
New York-based AI-powered customer research platform Strella has raised $4m in seed funding, with which to develop its offer ...
In Salt Lake City, Data Quality Co-op (DQC) has secured a first funding round of $1.25m to develop its platform functioning ...
Vancouver, Canada-based mobile app user acquisition specialist Zoomd is rolling out the Zoomd Data Platform, promising ...
WPP has issued a third quarter trading update, with like-for-like revenue less pass-through costs flat at £2.765bn. Positive ...
Consumer intelligence company NIQ has launched a suite of Marketing Mix Modelling solutions (MMM), helping global clients to ...
Strategic research and planning consultancy STRAT7 Incite has promoted John 'JT' Tearle to Head of the Services Practice, Jo ...
Cultural intelligence firm Collage has rolled out new products Audience Profiles, Custom Audiences and Trended Data; and ...
In Finland, a group of commercial broadcasters have launched a new measurement system for cross-platform advertising.
In California, data science and business transformation specialist SymphonyAI has enhanced its Revedia platform to help media ...
In the US, audio analytics and research platform Veritonic has enhanced its BrandLift solution with new self-service options, ...
Ad testing and measurement firm System1 Group has announced half year revenues up 38% to £18.3m, led by the US where platform revenue has doubled. System1 was founded as BrainJuicer in 2000 by current ...