GA4 metrics help marketers get a clear picture of how customers engage with their sites, and they offer a practical way to ...

Customer sentiment analysis is taking a bold leap forward with emotion mapping, real-time tracking and cultural insights.

I teamed up with AI for 2025 marketing predictions. Expect insights, surprises and a few bold takes on the future of ...

Replika’s AI agents aim to move from companionship to full-on life assistants. Are we ready for this next phase of AI?

Strategic CX leadership. A chief experience officer is essential for aligning CX initiatives across departments and driving company-wide transformation. Customer-centric ROI. Companies led by a ...

Linq, the world's leading mobile CRM and lead capture platform, unveiled its Universal Badge Scanner at CES 2025. The feature ...

The new US administration has revoked the previous Executive Order on AI. The shift impacts the approaches and uses of AI by marketers and businesses. Bynder experts share insights into the evolving ...

Once viewed as cost centers focused solely on efficiency, contact centers are now emerging as pivotal value centers that enhance brand loyalty and lifetime customer value. Is AI helping? You bet.

Survey reveals strong momentum for AI investment, unlocking significant opportunities for full-scale integrations that include multimodal interfaces, voice technology, and agentic AI VANCOUVER, ...

Companies can implement clear data collection policies, comply with regulatory standards and promote transparency in how customer data is handled. A solid cybersecurity strategy that supports data ...

Maximize unused funds. Invest your surplus marketing budget in AI training, tech integration or prepaid campaigns to enhance efficiency and ROI. Upgrade team skills. Use end-of-year funds to ...