Inspired by an organ donor’s story, Leo Burnett Taiwan united their creative and client teams to launch a campaign that broke ...

Japan's TV giant Fuji has lost nearly 30% of its blue-chip advertisers after allegations against its star presenter surfaced.

John Moore, global chief executive of Mediahub, is departing the agency after 27 years. Moore joined Mediahub Global in 1997 ...

Mastercard's chief marketing and communications officer explores quantum marketing, big tech, purpose, sonic branding, and ...

To celebrate Lunar New Year, a time when people worldwide gather to share traditional dishes, Hong Kong food company Lee Kum Kee has launched its first-ever global brand campaign in its 137-year ...

From Meta's masculinity pivot to the mass corporate retreat from DEI, flexibility, and parity commitments, 2025 is exposing ...

Mastercard's chief marketing and communications officer explores quantum marketing, big tech, purpose, sonic branding, and immersive technology in a new interview first published via Campaign Germany.

As any reader of our forecast blog will have realised by now, we can expect more AI than ever in campaigns this year—and it is already making its presence felt in Lunar New Year campaigns. However, ...

Just like you wouldn’t plan a picnic without considering the weather; agencies that try to plan for the future without ...

The streaming platform is eying a growing piece of the $25 billion spend on connected TV, with geographic expansion of its ...

Sutha, formerly president and global chief client officer at McCann Worldgroup New York, will now helm Publicis Groupe’s ...