or a Star Wars or Toy Story character car. That variety is one of the highlights of the job, according to Jun Imai, who has been at Hot Wheels for 14 years and leads the transportation design team.
A strangely specific model of the Camaro, based on the Hot Wheels toy, itself based on the drag racing model, it’s essentially just a cartoonishly fast version of an already beastly drag car.
The top-selling toy globally,* Hot Wheels introduces over 130 new car designs annually and has 25,000 variations in existence today. Barbie, the most diverse doll brand in the world, has inspired ...