In 2023, when Jordan Brand started work on recreating a 2025 reissue of the original black and red Air Jordan 1, that mythi ...

Following is a transcript of the video. Narrator: This is the Jordan 1 Retro Fragment. It originally retailed for $185 in 2014. But today a pair can resell for up to $2,000. And this is the Yeezy ...

To counteract the rise of challengers and shifting fashion cycles, the Swoosh and Jumpman are rolling out a mix of retro and new sneakers in 2025. Jordan Brand is combining the two strategies with ...

Nike this week announced a series of executive changes designed to underscore the company's "commitment to product innovation" just as more analysts start to question the company's "stale" product ...