Live life like a Pokemon Trainer with this giant Lucario plush! Standing at a whopping ... and supervise young children around any large stuffed animal. Brace yourself for the next generation of ...

Target and Squishmallows have combined in the cutest way possible and have given birth to a Bullseye Squishmallow for you to ...

We've scanned lists at popular retailers like Target, Walmart, and Amazon to put together this year's list of top toys.

We found best gifts for 7-year-olds, no matter if they're into art, sports or imaginative play. See our top toy and game picks.

The best gifts and toys for 5-year-olds help expand their world of play while building new skills. See our expert picks for ...

From a doll hidden behind a magic mirror to a sound-sensing robot, to dozens of toys that innovate beloved play patterns, the 2025 Toy of the Year® (TOTY®) Award finalists, announced today by The Toy ...

After all, an estimate in 2022 pegged roughly 80 percent of all toys ... stuffed animals, you can upcycle and repurpose them.

or press a button to pop up a cute animal—a great intro to cause and effect. There are numbers, too, and bright, inviting colors. (This toy is also featured as a pick in our guide to first toys ...

Build-A-Bear taps millennial nostalgia to send the $486 million company’s stock soaring to a record high Good morning!

The annual Christmastime release of the Hess truck is a big tradition in some families. My brother used to get them every ...

Prior to this age, many kids pretend to cook meals in a toy kitchen, but at 9 they may be able to follow a recipe and prepare a real home-cooked meal. Advertisement When it comes to presents ...

The 27-year-old retailer of customizable stuffed animals has quietly become an industry ... The retailer faces a lawsuit from plush toys competitor Squishmallows.) The company's stock is up ...