Kirkland’s will serve as the brick-and-mortar operator and licensee for Beyond’s stable of brands, which include Bed Bath & Beyond, Overstock and Zulily.

Shoppers will be able to find Bed Bath & Beyond-branded products in stores again, at The Container Store locations.

Management at Beyond, Inc., the parent company of Bed Bath & Beyond and Overstock, is doubling down on brick-and-mortar retail despite the challenges facing the sector. This week, the company announced a $40 million preferred equity investment in The Container Store, which includes a licensing agreement.

Smaller format Bed Bath & Beyond locations will open across the U.S. more than a year after the retailer filed for bankruptcy.

Bed, Bath & Beyond, to bring back “neighborhood” Bed, Bath & Beyond locations. A Nashville public company is bringing back a shuttered retailer. Kirkland’s Inc. (Nasdaq: KIRK) is partnering with Beyond Inc.

Kirkland's, a speciality retailer, has formed a strategic partnership with Beyond, the owner of the Bed Bath & Beyond brand, to revitalise the brand to drive sustainable, profitable growth by harnessing the core strengths of both companies.

Kirkland’s (NASDAQ:KIRK) and Beyond (NYSE:BYON), the parent company of Overstock, Bed Bath & Beyond, and Zulily, are partnering to increase the exposure of Bed Bath & Beyond with merchandise now offered in Kirkland’s (KIRK) brick and mortar locations.

Strategic Partnership Between Kirkland's Home and Beyond, Inc. to Drive Sustainable Profitable Growth and Leverage Core Strengths of Both Companies . Beyond to Invest $25 Million