Dell killed XPS and rebranded its whole PC lineup
Dell announced that the XPS brand is dead, and its computers will have more straightforward names going forward.
Michael Dell founded his $62 billion company—once the world’s largest PC maker—as a 19-year-old in his college dorm. Here’s his secret to actually making it …
Former Apple CEO Steve Jobs built the tech giant’s first computer model in a garage—and Dell’s founder started his $62 ...
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Computer company Dell revamping it’s PC lineup with new names
LAS VEGAS, NV — Just ahead of the 2025 Consumer Electronics Show in Las Vegas, the company said decades-old names for PCs ...
'Easy to remember and easy to pronounce': Dell unveils Apple-like rebranding to drive sales
Decades-old product names such as “XPS” and “Inspiron” will be killed in favor of simplified branding around the word Dell in its new generation of devices ...