Cmo: In his previous role, Gomez was in charge of marketing at Superdry India, which is managed by Reliance Brands. He was ...

Last night, the WNBA’s New York Liberty won its first championship in franchise history against the Minnesota Lynx. Nike was ...

The newly signed 12-year agreement between NIKE, Inc. and the NBA, WNBA, and NBA G League marks a significant milestone in ...

Nike's premium pricing stems from strong brand reputation, significant investment in R&D for innovative footwear technologies ...

Nike (NYSE: NKE) has been struggling for years, and the company finally faced the music on a needed overhaul, announcing last ...

Dove & Nike’s 2024 Super Bowl campaign, Hard Knocks, landed critical and social support by focusing on girls' real challenges ...

XX-XY Athletics founder Jennifer Sey discusses Nike's agenda regarding women's sports and her brand's viral ad that calls out ...

If Elliott Hill is able to learn from the mistakes of his predecessor, the stepping down of John Donahoe as CEO of Nike could ...

Companies are just like people, they have heroes. According to Jens Grede, the CEO of Kim Kardashian's shapewear brand, Skims' hero is Nike — though, to be clear, not the Nike of today.

The Omnicom consultancy calculated brand value for Apple, Nike, Tesla and others based on financial performances between ...

Nike and the NBA struck a deal in 2015 that brought the sportswear brand in as the jersey sponsor for the NBA starting with ...

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...