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brandequity.economictimes.indiatimes
7 小时
Nike India ropes in Dean Gomez as marketing director
Cmo: In his previous role, Gomez was in charge of marketing at Superdry India, which is managed by Reliance Brands. He was ...
Campaign US
3 天
Watch: Nike is first to celebrate WNBA Championship winner in post-finale ad
Last night, the WNBA’s New York Liberty won its first championship in franchise history against the Minnesota Lynx. Nike was ...
2 天
Nike, the king of basketball: the brand extends its contract with the NBA, WNBA and NBPA ...
The newly signed 12-year agreement between NIKE, Inc. and the NBA, WNBA, and NBA G League marks a significant milestone in ...
10 天
on MSN
Why are Nike shoes so expensive?
Nike's premium pricing stems from strong brand reputation, significant investment in R&D for innovative footwear technologies ...
11 天
Prediction: This Will Be Nike's Next Big Move
Nike (NYSE: NKE) has been struggling for years, and the company finally faced the music on a needed overhaul, announcing last ...
3 天
Is UGC The Answer To Your Content Strategy? It Is For Nike And Dove
Dove & Nike’s 2024 Super Bowl campaign, Hard Knocks, landed critical and social support by focusing on girls' real challenges ...
12 天
Nike is 'choosing wokeness over women': Jennifer Sey
XX-XY Athletics founder Jennifer Sey discusses Nike's agenda regarding women's sports and her brand's viral ad that calls out ...
11 天
Nike’s Comeback Depends On Trust And Strategic Partnerships
If Elliott Hill is able to learn from the mistakes of his predecessor, the stepping down of John Donahoe as CEO of Nike could ...
Business Insider
12 天
Skims wants to be the new Nike. Brand experts say that's a pipe dream.
Companies are just like people, they have heroes. According to Jens Grede, the CEO of Kim Kardashian's shapewear brand, Skims' hero is Nike — though, to be clear, not the Nike of today.
14 天
Why Apple’s global brand value declined for the first time in 25 years—inside the ...
The Omnicom consultancy calculated brand value for Apple, Nike, Tesla and others based on financial performances between ...
3 天
Nike and NBA Sign 12-Year Extension on Uniform Deal
Nike and the NBA struck a deal in 2015 that brought the sportswear brand in as the jersey sponsor for the NBA starting with ...
6 天
Watch the newest commercials from Nike, M&M’s, Lovenotes by Ariana Grande and more
Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...
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