At the PGA Show, Derek Jeter and Chris Riccobono tell the story behind how Greatness Wins came to be and what makes them different in the crowded golf apparel market.

Bailey Chamblee reports from the PGA Show on the latest in women's apparel, from the "quintessential" country club look to the casual and comfortable options.

The activewear market is thriving due to growing health and wellness trends, the rise of athleisure, and hybrid work demands for comfortable attire. Thus, top stocks like Skechers U.S.A. (SKX), ...

With the all new Adizero ZG, adidas Golf has officially left its mark on the franchise which first launched in 2008. Those familiar with the adidas Golf lineup will recognize the ZG tag from the line ...

Ordinarily a prestigious event on the PGA Tour’s West Coast swing, the Farmers Insurance Open has been a mess this year. Players have withdrawn in droves, stretching the list of alternates to its ...

Reality stars covet spots on the popular competitive reality series, where early eliminations can carry a particular sting.

After beginning last year by announcing a trio of new ambassadors headlined by top female golf professional Charley Hull, ...

Primo, one of the fastest growing golf apparel lines and one that is based in Lehi, announced Monday a partnership with ...

As President Donald Trump arrived for Inauguration Day on Monday, Melania Trump was by his side looking as fashionable as ...

Turtleson has named Jim Call VP of Licensed Product Sales, responsible for leading the growth of the brand’s wholesale ...

LitFit Golf Apparel will exhibit at the 2025 PGA Show scheduled for Jan. 21-24 at the Orange County Convention Center in Orlando, Fla. LitFit Golf Apparel will be presenting its female golf one piece ...

Everything to know about former Brentwood Academy golf star Blades Brown, 17, making his pro golf debut at the PGA Tour ...