The best hair growth serums tend to include two ingredients, and it’s important to understand why doctors are prone to ...

Treat your hair—literally and figuratively—with this hair serum from Human Nature. It uses plant-based oils like avocado, ...

Belinda Carli, Director of the Institute of Personal Care Science, reveals a common mistake formulators make when developing ...

We spoke with hairstylists and a dermatologist to learn how to keep gray hair vibrant and healthy, complete with their picks ...

PureWow Editors select every item that appears on this page,, and the company may earn compensation through affiliate links ...

We all know there is no single wonder product that can stop skin ageing (unless Jennifer Lopez is keeping a secret stash to ...

Nourishing products will work on quenching the dryness ... You’ll know what suits your hair best — so I’ve mentioned below where each product sits. Butters and essential oils are among ...

The best products for low-porosity hair are designed to absorb quickly and impart moisture and shine, leaving it softer and more manageable. It’s important to note that any hair texture and ...

Spring is the perfect time to refresh your beauty routine, and there’s no better opportunity than Sephora’s highly ...

Don’t miss out on Prime Big Deal Days! Get 30% off Color Wow Raise the Root Spray, Color Wow Xtra Large Bombshell Volumizer, ...

I'm a beauty editor and the Dyson Supersonic is the best investment in my hairstyling routine. Here's why you need these game ...

D eveloping the right routine for your specific hair needs is no easy feat. Much like with skincare, there is scientific ...