Performance marketing has become the go-to strategy for brands seeking immediate results. With its data-driven focus on ...

Amazon DSP Ad Relevance uses AI and advanced modeling to deliver relevant ads for top brands like Unilever and PepsiCo, ...

Paras Shah, the senior director of digital media at the CPG giant, reminds retail media networks “that is your full funnel — not my full funnel.” ...

In the ever-changing world of e-commerce, staying ahead of the curve is crucial to success. In 2024, it’s more important than ...

Estée Lauder (NYSE:EL) makeup and skincare is now available in the Amazon (NASDAQ:AMZN) Premium Beauty store, providing ...

IN SPORTS, the global destination for sports news, has extended its partnership with M&C Saatchi Performance to lead its ...

Tiger Pistol, the most advanced local advertising platform, today announced the release of its latest resource for QSR ...

Christian Stindt tells Tim Healey how the brand synonymous with good times in bars, clubs and pubs is responding to a more ...

Anthropic, the Amazon-backed AI startup founded by former OpenAI research executives, announced artificial intelligence ...

In this article, we are going to take a look at where Amazon.com Inc (NASDAQ:AMZN) stands against other AI stocks to watch ...

AI and algorithms will shape the future of media, with niche online communities, retail media and higher media quality ...