The Air Max Sunset is dressed in an orange, pink, purple, and black color-blocking scheme, with each color blending into the other to express the hues of the setting sun meticulously. The brand ...
Create with Air Max lets sneaker fans put together 3D footwear designs and edit them in real time, via a printed colouring book and an AR tool Nike’s Air Max shoe has gained a cult following since its ...
A new book on Nike, published by Phaidon, demonstrates the core role that marketing and storytelling play at the sportswear brand, and – as this extract reveals – how the Air Max shoe came to define ...