Viva has appointed Anil Kapoor as its first brand ambassador. This collaboration marks a significant milestone in the ...

US advertising agency Wieden+Kennedy (W+K) recently announced it was winding down its India operations as part of a global ...

With the $8.5 billion merger between Viacom18 and Disney Star at the brink of finalisation, the industry is abuzz with ...

Paid media involves paying for advertising space to promote a brand. It differs from earned and owned media, which rely on organic reach and brand control. Popular paid media channels include social ...

At what point does hyper-personalisation shift from enhancing the customer journey to eroding trust and alienating consumers?

The Communications Regulatory Authority (CRA) of the State of Qatar has issued the Communications Consumer Protection Policy ...

Sponsored articles put your Black Friday deals in front of millions of South Africans who are actively looking to spend this ...

Consistent growth and economic tailwinds should help this tech titan join rarified company. There's been a noteworthy shift ...

The overall tournament was won by Team 12, which consisted of Arnold Bridgemohan, Janet Long, Cargill Gordon, and Colin ...