Viva has appointed Anil Kapoor as its first brand ambassador. This collaboration marks a significant milestone in the ...

US advertising agency Wieden+Kennedy (W+K) recently announced it was winding down its India operations as part of a global ...

Since launching at the start of 2024, TF1 +, the ad-supported streaming service of France’s leading commercial channel TF1, has nearly doubled its content pipeline through aggregation deals and has ...

The interesting aspect of Meta's AI model is that it uses AI-produced data instead of using human-labeled data. This would ...

Paid media involves paying for advertising space to promote a brand. It differs from earned and owned media, which rely on organic reach and brand control. Popular paid media channels include social ...

JioCinema and Sports18 will bring every ball, boundary, and breakthrough directly to viewers, ensuring an exceptional ...

Zoopla has launched its latest marketing campaign, around the theme of celebrating local agents.

Sponsored articles put your Black Friday deals in front of millions of South Africans who are actively looking to spend this ...

The Communications Regulatory Authority (CRA) of the State of Qatar has issued the Communications Consumer Protection Policy ...

​​The shake-ups continue for Google’s ad tech leadership ranks.

Kyochon Chicken, one of the three domestic chicken brands, has selected actor Byun Woo-seok as a new brand model. Kyochon ...

With the $8.5 billion merger between Viacom18 and Disney Star at the brink of finalisation, the industry is abuzz with ...