But cookies aside – and don’t forget to leave a few real ones out for Santa – there were lots of other big privacy ...

With both Christmas and New Year’s falling right in the middle of the week this year, let’s be honest with ourselves: 2024 is ...

As we await Judge Leonie Brinkema’s decision in US v. Google (ad tech edition) get up to speed quick with AdExchanger’s in-depth coverage.

In 2025, connected TV (CTV) will revolutionize advertising yet again, offering marketers a blend of massive reach and ...

As the ad industry awaits Judge Leonie Brinkema’s decision in US v. Google (ad tech edition), get up to speed quick with ...

Google plans to create an “AI Mode” for its web search engine users. Plus, the social media vultures now circling the air above TikTok.

The IAB gave us new retail media standards for Christmas. But will the industry actually adopt them? Plus: how AI will be used in advertising in 2025.

Publisher C-suite drama has been making headlines recently. Plus, there are now 27 active lawsuits against AI content ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...