Ahead of the 2025 season, F1 has announced that French watchmaker TAG Heuer will replace Rolex as the sport's official timekeeper.

LVMH -owned TAG Heuer is officially returning as Formula 1 ‘s official timekeeper. Starting in 2025, the watch brand has ...

Ahead of the 75th season of Formula One, the sport has announced the departure of one of its global partners, Rolex which will be replaced by another luxury watch brand, TAG Heuer.

Prices for the most sought-after used watch models from top Swiss brands Rolex, Patek Philippe and Audemars Piguet fell again ...

TAG Heuer continues its unrivalled relationship with Formula 1, becoming the sport's Official Timekeeper in 2025 (again).

Let’s be real: Rolex could price its steel watches a lot higher than it does. Demand continues to far outpace supply when it ...

TAG Heuer has replaced Rolex as Formula 1's official timekeeper after previously serving in the role from 1992 to 2003 for F1.

As part of a new 10-year partnership with French luxury giant LVMH, Tag Heuer will serve as F1's official timekeeper starting ...

We asked the experts what they predict for watches in 2025, and we got varying answers that add up to an interesting landscape for horology this year.

Starting from next season, TAG Heuer will again be F1’s official timekeeper, having previously held the title between 1992 ...

Tag Heuer will replace Rolex as Formula One's official timekeeper this season as part of a new 10-year partnership with ...

Tag Heuer will replace Rolex as Formula One's official timekeeper this season as part of a new 10-year partnership with ...