How much does a marketing campaign cost for a small business? The U. If you're doing less than $5 million in sales per year and your net profit margin – after all expenses – is in the 10% to 12% range ...

A company needs a marketing plan just as it needs a business plan. Here's how to write a five-part marketing plan that works as hard as you do: Section 1: Situation Analysis This introductory ...

Every successful company needs a well-thought-out business plan to outline its course of action. A marketing strategy is one ...

It’s easy to get overwhelmed by the clutter of new tools and information available to small business marketers today. I’m sure at some point a small business will hear the following, whether ...