Marketing salaries can exceed $200,000 for top executives, with strong compensation for digital roles - see the 14 ...

Successful brands, especially those on the rise in their early stages, almost always have a silent partner. His name is ...

Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Retailers and e-commerce platforms are no longer just selling products – they’re selling access to audiences that are primed ...

Startups have many expenses. Here are five strategies to advertise a startup without straining limited financial resources.

requires highlighting the benefits of each feature—addressing any uncertainty or cognitive bias around the helpfulness of your product. A good example of this approach comes from Dr. Squatch, a ...

More than one-third of websites selling their own versions implied the products were the same as the FDA-approved drugs.

Evolve Technologies, a maker of weapon detectors, recently settled charges with the Federal Trade Commission, that it had ...

Retailers and e-commerce platforms are no longer just selling products — they`re selling access to audiences that are primed ...

Logistics, cinema and TV are all topics with movement at their core, but that's not the only reason to use motion in design.

Discover how artificial intelligence is revolutionizing the advertising industry, creating more personalized and effective ...