With football as her inspiration, Rihanna redefines the concept of “Soccer Mom” by blending fashion, sportiness, and comfort ...

When designing her new FENTY x PUMA Avanti shoes, Rihanna found inspiration in her love of the sport of soccer. Rihanna said ...

Ahead of the new NBA season, sneaker brands have been busy launching new models and colorways for their top athlete endorsers ...

Putting the MagMax Nitro on is virtually effortless thanks to dual pull tabs – one on the heel, one on the tongue. The heel ...

PUMA launched its global basketball campaign, “FOREVER. FASTER – See The Game Like We Do” on October 18, 2024.This is PUMA’s ...

Sky star Angel Reese will become the fifth active player with a signature shoe deal, coming in 2026, after reaching a ...

Global sports brand PUMA has launched the latest chapter of its first worldwide brand campaign in 10 years, “Forever. Faster.

The streamlined, retro silhouette was among the three most sought-after products of the season, falling just behind the buzzy ...

Puma Hoops Launches First Ever Global Basketball Brand Campaign Puma Hoops Launches First Ever Global Basketball Brand ...

In Pictures Sportswear brand Puma has launched its first-ever worldwide brand campaign for basketball as it continues to ...

Set for AW24, global icon Rihanna and PUMA have launched two new colourways of their coveted FENTY x PUMA Avanti sneaker.

Rihanna got candid with E! News' 7-year-old correspondent Francesca, talking that talk on everything from kids’ clothes to childhood dreams.