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Brand naming deserves more careful thought and strategy. After all, your business name will likely stick around for a long time - Pick a good one! What's in a name? A lot, actually. The right brand ...

J&J Snack Foods isn't a household name ... a wholesale distributor. It manufactures some of the products it sells, such as soft pretzels, and also sells products under well-known brands, such ...

There are many different brand names, but they all have one thing in common: they make it easy to identify what type of product you're buying. When you start a business, one of your most important ...

In the meantime, the young set of Colombo carry on using brand names I’ve never even seen in the fashion magazines I occasionally read. At a ladies lunch last year my friend Sumu pointed at a handbag ...

These prices are even better bargains when purchasing the store's brand, Kirkland Signature. Since Costco's brand outsources quality manufacturers to supply their products, it means you get ...

Target’s 45+ in-house brands make it easy ... Veneta’s Teen Jodie purse, which retails for thousands. Photo credit: Shutterstock. Say goodbye to Ziploc and hello to up&up. Food storage bags are ...

The broadest definition of a brand name is that it is recognized and remembered, either because of familiarity or association. Brand name value can show up in almost every input, with a more ...