Officially, brands executives continue to display confidence that big luxury will shrug off the 2024 downturn as a cyclical one. They see it as the product of the combined collapse of real estate ...
Users can light the candle ... t have many players in the body serum candle space, one company, luxury intimate wellness brand My Muse sells sensual massage candles merging aromatherapy and ...
A common psychological tactic luxury brands use is making customers feel that expensive items are more worthy or appealing than lower-priced alternatives. Sometimes, the luxury items might even be ...
“We call ourselves a pop luxury brand,” said Nasard. “At no point in time are you going to think about Swarovski as a brand that is passé, old-fashioned, or requires de-dusting. It’s always fresh.” It ...