Jaguar, the luxury car has unveiled a new logo and introduced a striking new brand identity as part of its transition to an electric-only future by 2026. The rebranding reflects the automaker’s ...

A leaked letter exposes internal discontent among Jaguar's design team over the company's bold rebranding efforts, sparking ...

Other changes to Jaguar’s branding include a redesigned pouncing cat logo, called the “Leaper,” and a new monogram that incorporates the “J” and “R” in the brand name. Car and Driver ...

Jaguar was mauled for ditching the iconic 'growler' badge, used for decades on grilles and bonnets, and replacing it with a ...

with the company revealing its new logos and styling details. The artwork for the relaunched brand comes ahead of a new concept car that will show Jaguar’s new design direction as it moves to a ...

Luxury car maker Jaguar has unveiled its new electric concept car and, like a recent controversial teaser video, it has ...

Luxury car manufacturer Jaguar has unveiled a new logo and branding ahead of its relaunch as an electric-only brand. The British vehicle maker, owned by Tata Motors, will launch three new electric ...

Report claims Jag’s internal design team complained to creative boss Gerry McGovern about outsourcing branding project ...

British car brand Jaguar unveiled a new logo and wordmark as part of the company's shift away from making petrol-powered cars towards electric only. The new branding centres around an uppercase J ...