GlobalData, a leading data and analytics company, offers its view on five key trends/themes that are set to shape the ...

Geographical indications identify a product originating from a specific territory, possessing unique qualities primarily tied ...

Always begin your marketing planning processes by strategically selecting your initial target market and creating detailed ...

Branding and marketing are often viewed as separate components of a business strategy, but they are deeply interconnected.

Before it's time for promotions or pay raises at your company, setting up a career-development meeting with your boss can be ...

Explore how AI transforms tech marketing with hyper-personalization, predictive analytics, and conversational AI, driving ...

The study analysed 6,768 packaged food products from six national grocery stores in Cape Town. It’s a representative sample ...

The marketing world is evolving rapidly. Here are the 7 marketing trends set to dominate in 2025, helping businesses stay ...

In today’s competitive landscape, small businesses face the challenge of making a lasting impact with limited resources. The ...

Discover how artificial intelligence is revolutionizing the advertising industry, creating more personalized and effective ...

Logistics, cinema and TV are all topics with movement at their core, but that's not the only reason to use motion in design.

The demand for social media and content outsourcing is growing In 2021 agencies in the US experienced the fastest growth in revenue in the past 20 years Agencies are expanding their services and teams ...