R emember 2012's "Dumb Ways to Die?" It's an animated video created by Metro Trains in Melbourne, Victoria, to promote ...
The success of “Dumb Ways to Die” propelled Metro to the No. 3 slot on this year’s most-awarded advertisers list and its creators, Exec Creative Director John Mescall, Creative Director Pat ...
incorporates the song “Dumb Ways to Die”, based on the PSA campaign by the same name, which went viral for its bizarre approach to public safety.The video (the first of the two embedded below ...