Demographic segmentation is useful. But it has its limitations. How can we go beyond its aggregated patterns and neat categorisations? Cezanne Joynt, client services manager at Achievement Awards ...
Frequency: Calculate the total transaction count per customer. Monetary Value: Aggregate the total expenditure made by each customer. 4.Demographic Segmentation: Age Groups: Customers are categorized ...
This study presents an important finding that ant nest structure and digging behavior depend on ant age demographics for a ground-dwelling ant species (Camponotus fellah). By asking whether ants ...