Nearly three-quarters of B2B revenue comes from existing customers. Here's advice on how to keep the accounts you already ...

Well, you’ve found it. Effective customer retention strategies will be difficult to execute without a captivating pull. The difference here is you want your content to keep clients interested in ...

Embracing the potential of dormant customers is not only a cost-effective strategy but also a crucial step toward achieving ...

We’ve all been in situations where we’ve felt like we were “taking two steps forward and one step back.” That’s exactly ...

A loyalty programme is designed to encourage shoppers to return to retailers by offering incentives like discounts.

Learn all about the best practices to create a customer retention strategy for your subscription product(s) in this extensive guide, and get ready to maximise your profits. Simply put ...

Maximizing return on investment (ROI) is a constant challenge in the competitive e-commerce landscape. Businesses must apply ...

We will explore effective strategies for companies to implement to enhance trust and improve overall customer retention. By embracing the techniques in this comprehensive guide ...

Let's explore some key strategies that you can implement to maximize your business's profitability while ensuring sustainable growth. 1. Focus on customer retention. One of the most effective ways ...

Have you ever wondered which metrics truly matter when making impactful marketing decisions? Identifying the right metrics can help businesses uncover actionable insights that drive growth in a world ...

Led Interactions and other defining trends take center stage in CleverTap’s 2025 Customer Engagement Trend Predictions ...