Super Bowl 59 is almost here, and with ad slots going for upwards of $7m, brands are pulling out all the stops to deliver ...

Discover how artificial intelligence is revolutionizing the advertising industry, creating more personalized and effective ...

We’ve forgotten the human aspect of marketing. It’s time to go back to basics. I’ve been searching for the words to describe ...

To get to the top, you need to take higher paths. That sounds like good advice for mountain climbers, but it might also apply ...

With the big game just a couple of weeks away, the biggest chains are prepping their TV ads while smaller concepts are ...

VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key ...

OTT platforms are enhancing marketing strategies to engage younger audiences through experiential marketing, collaborations ...

San Diego is renowned for its beaches, its status as a border city, and its nearly year-round perfect weather, but it's also ...

Tony Benna's Sundance-premiered 'André is an Idiot' irreverently chronicles the last years in the life of advertising ...

What’s the most effective way to promote a real musical about a fake musical? Start with a fake opening night. Then add lots ...

LONDON (AP) — Paul McCartney urged the British government not to make a change to copyright laws that he says could let ...

Stellantis announced its return to the Super Bowl advertising stage with two commercials for its Ram and Jeep brands.