Using AI-powered dynamic links, Button will drive Linktree users to the most relevant destination to purchase—like a retailer’s app—tailored to their unique shopping journey. This not only simplifies ...
Button, the leader in mobile commerce optimization and retail media, today announced Lauren Newman is joining the company as Chief Revenue Officer (CRO) to drive revenue growth and expansion. As CRO, ...
Button's and Linktree's combined technologies will elevate shopping experiences by aligning intent with optimized journeys, while creating new revenue streams for creators.
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Lauren Newman is well aware of the challenges facing news publishers trying to earn their fair share of the digital performance marketing pie. She cut her teeth in sales for storied pubs like Time Out ...