You will gain insight into the nature of management and international business and apply theory to practice through in-class discussions of real cases and practical methods. Group work and ...

A new business case study examining the challenges of managing a smart city project in Qatar is being integrated into ...

This degree will help you to think critically and creatively about business and management. You will gain an understanding of how organisations and managers operate in a global environment and you ...

Develop your intellectual understanding of business strategy management, econometrics and markets in different global contexts. Real world case studies will enable you to apply your learning to ...

Narayanan, V.G., and Lisa Brem. "Case Study: Customer Profitability and Customer Relationship Management at RBC Financial Group." Journal of Interactive Marketing 16, no. 3 (summer 2002): 76–98.

This case study outlines effective methodologies of leadership, ethics, and change management within an organization, for the purpose of motivating and engaging stakeholders to empathize with and ...

Case studies of businesses across Scotland illustrate key concepts from the National 5 Business Management course. The sectors of industry and economy The different sectors of industry and the ...

Hallowell, Roger. "Southwest Airlines: A Case Study Linking Employee Needs Satisfaction and Organizational Capabilities to Competitive Advantage." Human Resource Management (winter 1996).