MIB guidelines require broadcasters in India to use satellite uplinking and downlinking for delivering television channels to ...

Viva has appointed Anil Kapoor as its first brand ambassador. This collaboration marks a significant milestone in the ...

US advertising agency Wieden+Kennedy (W+K) recently announced it was winding down its India operations as part of a global ...

Paid media involves paying for advertising space to promote a brand. It differs from earned and owned media, which rely on organic reach and brand control. Popular paid media channels include social ...

At what point does hyper-personalisation shift from enhancing the customer journey to eroding trust and alienating consumers?

The Communications Regulatory Authority (CRA) of the State of Qatar has issued the Communications Consumer Protection Policy ...

Sponsored articles put your Black Friday deals in front of millions of South Africans who are actively looking to spend this ...