With political ad spending set to hit record levels this year and TV station groups raising their forecasts for political TV ads, a new AdImpact study reports that $1 billion in campaign spots have ...

Campaigns spend billions on ads that change outcomes by a few points, if at all. Here’s where the money goes—and how it ...

The administration also used state money to air Orwellian television ads proclaiming that “Florida cares about women and families.” Now the DeSantis administration appears to be trying to ...

In an interview with McKinsey, Uday Shankar also spoke about the “major shift in sports broadcasting in India” and the role of local language commentary ...

print advertising statistics, television ad increase, India ad market, financial services advertising The BFSI sector in India has seen an uptick in advertising volumes across television ...

Superman isn’t real. He is the fictional creation of writer Jerry Siegel and artist Joe Shuster, who introduced him to comic ...

It’s so common it’s easy to overlook. But what if advertising has more power to shape our choices, our world and our climate than we realize? For decades, the fossil fuel industry has used marketing ...

Law enforcement officials aren’t supposed to appear in campaign ads showing a badge or wearing a uniform. But lots of them ...

Decades before the well-known downtown Mexican restaurants captivated Indianapolis diners, there were no shortage of chili ...

One of the best-selling female recording artists of all time, Dionne Warwick’s career has taken her from 1960s Motown to the ...