Leo Burnett, which conceptualised and executed the first campaign, continues their creative partnership with ACKO by bringing ...

Details emerging from the trial proceedings allege that up to $110 million may have been transferred to executives' ...

The veteran media leader who revolutionised India’s media and advertising industry, passes away after a long fight against cancer.

The fast-changing consumer dynamics demand innovative approaches to influence India's evolving, informed, and value-conscious consumers in 2025, says Adbhoot Creatives' founder.

With technological advancements, programmatic advertising will help brands deliver targeted, personalised, and high-impact ...

Nandy, the multihyphenate personality who wore the hats of journalist, poet, parliamentarian, and film producer, passed away ...

Adobe’s research found that 53% of buyers want AI-led efficiencies to translate into affordable products, exceeding consumer ...

The stringent data privacy norms could strain agencies financially, escalating their operating costs by an estimated 15% to ...

WPP has announced a new policy requiring staff to work in the office at least four days a week. The changes were confirmed by ...

With consumer appetite for authentic user experiences on the rise, such content is likelier to play a major role in shaping ...

Kong based company will invest 80% of its ad budget in digital marketing to boost TV sales across India this year.